Key Performance Indicators in the Nonprofit Sector

Establishing an effective performance management system is essential for enabling nonprofit organizations to track their progress toward achieving their vision and strategic objectives. Developing a balanced set of objective indicators is a fundamental requirement for fostering accountability and building a performance-driven culture. This program aims to enhance participants’ knowledge and skills to create performance dashboards that effectively support strategy execution. The program emphasizes the importance of anticipating unintended negative behavioral patterns resulting from the selection of performance indicators. It draws on dozens of real-world examples of performance indicators from various nonprofit organizations, including charitable associations and endowments.

Upon completing the program, participants will be able to:

  • Understand the critical role of key performance indicators (KPIs) in measuring progress toward strategic goals in nonprofit organizations. 
  • Identify best practices and frameworks for developing objective and balanced KPIs. 
  • Ensure the quality and relevance of KPIs to support effective strategy execution. 
  • Design performance dashboards to monitor and communicate organizational performance. 
  • Anticipate and mitigate negative behavioral patterns resulting from KPI selection. 
  • Apply real-world examples of KPIs from nonprofit organizations to practical scenarios.
  • Senior management leaders. 
  • Members of vision realization offices. 
  • Members of strategic planning departments. 
  • Performance ambassadors. 
  • Members of performance management departments. 
  • Project managers. 
  • Internal audit department staff. 
  • Individuals interested in preparing performance reports. 
  • Members of organizational development and quality departments.

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Training Program Content

Meaning of Measurement

History of Measurement

  • History of Measurement

Units and Tools of Measurement

  • Units and Tools of Measurement

Importance of Measurement in Our Lives

  • Importance of Measurement in Our Lives

Objective and Subjective Measurement

  • Objective and Subjective Measurement

Types of Data Scales

  • Types of Data Scales

Why We Need to Measure Institutional Performance

  • Why We Need to Measure Institutional Performance

Definition of Key Performance Indicators

  • Definition of Key Performance Indicators

Systems Analysis Approach

  • Systems Analysis Approach

Concept of the Logic Model

  • Concept of the Logic Model

Using the Logic Model to Measure Primary Healthcare Center Performance

  • Using the Logic Model to Measure Primary Healthcare Center Performance

Using the Logic Model to Address School Dropout

  • Using the Logic Model to Address School Dropout

Logic Model: Measuring ROI and Impact of Training Programs

  • Logic Model: Measuring ROI and Impact of Training Programs

Cause-and-Effect Relationship Analysis

  • Cause-and-Effect Relationship Analysis

Developing Performance Indicators by Defining Strategic Objective Characteristics

  • Developing Performance Indicators by Defining Strategic Objective Characteristics

Difference Between KPIs, Business Data, and Statistics

  • Difference Between KPIs, Business Data, and Statistics

Indicator Classifications

  • Introduction to Indicator Classifications
  • Efficiency and Effectiveness Indicators
  • References for Efficiency and Effectiveness Indicators
  • Balanced Scorecard Indicators
  • Input, Process, Output, Outcome, and Impact Indicators
  • Cause-and-Effect Indicators
  • Strategic and Operational Indicators
  • Quantitative and Qualitative Indicators
  • Indicators by Organizational Level

Four Performance Level Comparisons

  • Four Performance Level Comparisons

Performance Management Model in Systems

  • Introduction to Dispute Resolution in Mediation Offices
  • Understanding the Strategic Analysis Context
  • Cause-and-Effect Relationship Analysis
  • System Component Analysis
  • Defining Performance Indicators
  • Identifying Performance Drivers and Initiatives
  • Unidimensional Data Analysis
  • Bidimensional Data Analysis
  • Strategic and Operational Indicators
  • Efficiency, Effectiveness, and Balancing Indicators
  • Changing Strategic Direction
  • Importance of Values in Achieving the Vision (Role of Human Capital)
  • Open Data
  • International Court Performance Reports

Units of Measurement for Performance Indicators

  • Introduction
  • Count
  • Risks of Averages
  • Rates
  • Infant Mortality Rate
  • Market Sales Rate per Square Meter
  • Classroom Density
  • Ratios
  • Financial Ratios
  • Percentages
  • Weighted Percentages
  • Annual Growth Rate
  • Multiplier
  • Ranking

Cumulative Performance Indicators

  • Introduction
  • Cumulative Classification
  • Cumulative Indicators from Period to Period and Year to Year
  • Cumulative Indicators from Period to Period but Non-Cumulative Year to Year
  • Non-Cumulative Indicators from Period to Period and Year to Year

Polarity of Performance Indicators

  • Polarity of Performance Indicators

Frequency of Indicator Measurement

  • Introduction
  • Cost of Measurement
  • Source of Indicator Value Measurement
  • Seasonality
  • Rate of Change and Ease of Measurement

Inputs, Processes, Outputs, Outcomes

  • Inputs, Processes, Outputs, Outcomes

Measurement Tools

  • Measurement Tools

Selecting Reference Values

  • Introduction to Reference Values
  • Areas and Levels of Benchmarking
  • Benefits of Benchmarking
  • Stages and Controls of Benchmarking

Defining Baseline Values

  • Defining Baseline Values

Defining Target Levels

  • Introduction to Defining Target Levels
  • Importance of Setting Indicator Targets
  • Impact of Target Setting on Employee Behavior
  • Methods for Setting Indicator Target Levels
  • Forecasting Using Time Series
  • Senior Management Aspirations
  • Impact of Performance Improvement Initiatives
  • Benchmarking
  • Scenario Analysis
  • Systems and Requirements
  • Pathway to Achieving the Goal
  • Lag Time for Impact
  • Mechanism for Setting Targets
  • Ambitious Targets
  • Negative Behavioral Patterns in Target Setting

Defining Tolerance Limits

  • Introduction to Defining Tolerance Limits
  • Why Tolerance Limits Are Needed
  • Methods for Defining Tolerance Limits
  • Cautions in Using Tolerance Limits
  • Using Tolerance Limits in Performance Dashboards

Balancing Performance Indicators

  • Balancing Performance Indicators

Criteria for Evaluating KPI Quality

  • Criteria for Evaluating KPI Quality

KPI Description Card

  • KPI Description Card

Calculating Standardized Achievement Percentages

  • Introduction to Calculating Standardized Achievement Percentages
  • Linear Standardized Conversion for Positive Polarity
  • Linear Standardized Conversion for Negative Polarity
  • Standardized Conversion for Binary Values
  • Linear Standardized Conversion for Dual Polarity
  • Calculating Total Non-Weighted Achievement Percentages
  • Calculating Total Weighted Achievement Percentages

Solved Sample Questions for the Nonprofit KPI Program

  • Solved Sample Questions for the Nonprofit KPI Program

Certification Exam

  • Key Performance Indicators in the Nonprofit Sector Program Exam

About the Author

Dr. Mohammed Mustafa Mahmoud (Dr. 3M) 

  • Director of Professional Certification Programs, Global Performance Management Academy, Toronto, Canada. 
  • Holds a PhD in Business Administration (Decision-Making Science) and three Master’s degrees (Management, Civil Engineering, Regional Planning) from the University of Pennsylvania, Philadelphia, USA. 
  • 46 years of professional experience: 
    • 20 years as a university professor in the USA, Egypt, Kuwait, and Canada. 
    • 26 years in strategic planning, performance measurement, and leadership development.
  • Served as a consultant to the Ministers of Labor, Health, and Economy and Planning in Saudi Arabia. 
  • Contributed to developing performance indicators for Saudi Vision 2030 and created a methodology for measuring organizational maturity in performance management for public entities. 
  • Supervised and reviewed hundreds of strategic plans, performance indicators, and performance reports. 
  • Served as Strategy Management Director for 5 years at the Jeddah Governorate Municipality. 
  • Contributed to developing performance indicators for the Guests of Rahman Program and the National Industrial Development and Logistics Program. 
  • Designed hundreds of Balanced Scorecards for government bodies, private organizations, charities, and universities. 
  • Developed a methodology for measuring and improving board effectiveness, applied in various private and nonprofit organizations. 
  • Contributed to establishing academies such as Savola Academy, Panda Academy, and the Knowledge City Institute for Leadership and Entrepreneurship.

Program Statistics

  • 12 Training Programs 
  • +10 Registered Trainees 
  • Not Enrolled 
  • Program Cost: $628.00 USD 
  • Program Content: 103 Lessons 
  • Certification Exam for Program Completion 
  • Training Program Certificate
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