Even the best-formulated strategy will not succeed unless it is clearly communicated to all employees, understood by them, and inspires their loyalty and commitment to its execution. This necessitates developing effective plans to communicate the strategy to all stakeholder groups by identifying the specific message for each group, selecting the best communication channels, and establishing two-way communication pathways to ensure information flow, address questions, and respond to feedback. Additionally, it is crucial to align all employee groups with the organization’s strategy in a way that enables each team to clearly define their contribution to achieving it (Line-of-Sight) and to establish performance indicators for the organization’s overall objectives. Creating a high-performance culture focused on achievement and linking the rewards system to strategic performance is also essential. Finally, managing the change processes required for strategy implementation must follow a scientific methodology to foster an environment that mobilizes the organization’s energy and resources toward achieving strategic goals.
- Program Objectives
Upon completing the program, participants will be able to:
- Understand the importance of effective communication and change management for successful strategy execution.
- Develop a communication plan tailored to each stakeholder group.
- Select appropriate communication channels, tools, and optimal methods for their use.
- Identify the components of a high-performance culture.
- Understand various methods to enhance employee engagement and sense of responsibility.
- Identify multiple approaches to creating an environment that encourages innovation.
- Define the different stages of change management.
- Differentiate between managing change and leading transformation.
- Target Audience
- Senior management leaders.
- Members of vision realization offices.
- Members of strategic planning departments.
- Performance ambassadors.
- Members of performance management departments.
- Project managers.
- Internal audit department staff.
- Individuals interested in preparing performance reports.
- Members of organizational development and quality departments.
- Certificate Sample
- Sample Training Materials
- Introductory Video
Please provide your contact information, and our team will reach out to you as soon as possible.
Contact Us
Training Program Content
Intellectual Property Rights
Course: Managing Culture and Strategic Communication
- Introduction to Culture
- Importance of Culture
- Definition of Organizational Culture
- Effective Performance Management Cycle
- Components of a Performance Culture (Part 1)
- Components of a Performance Culture (Part 2)
- Steps to Building a Culture
- Defining Competencies and Establishing Culture
Live Sessions | Course: Managing Culture and Strategic Communication
- Understanding Culture and Its Importance
- Components of a Performance Culture
- Questions and Answers
- How to Build a Culture (Part 1)
- How to Build a Culture (Part 2)
- Questions and Answers
- Strategic Communication
- Strategic Competition
- Questions and Answers
Course: Change Management
- Introduction to Change Management Course
Change Management | Unit 1
- How Individuals Respond to Change
- Understanding the Nature of Change
Change Management | Unit 2
- Importance of Change Management
- Reasons for Resistance and Failure of Change
- Best Practices for Effective Change Management
Live Sessions | Course: Change Management
- Building a Change Mindset (Live Broadcast Recording)
- Importance of Change Management (Live Broadcast Recording)
- Questions and Answers (Live Broadcast Recording)
- Best Practices in the Change Process (Live Broadcast Recording)
- Planning the Change Process (Live Broadcast Recording)
- Questions and Answers (Live Broadcast Recording)
- Change Management Plans (Live Broadcast Recording)
- Leading Change (Live Broadcast Recording)
- Questions and Answers (Live Broadcast Recording)
Certification Exam
- Leading and Managing Strategy Execution Program Exam (C5)
About the Author
Dr. Mustafa Jalal
- Administrative Development Expert and Training Consultant for the International Coaching Federation, responsible for the Saudi Arabia branch.
- Certified in Leadership Challenge by Wiley.
- Certified Trainer in Change Management using the PROSCI methodology.
- Certified Practitioner in Change Management by PROSCI.
- Certified Practitioner in Key Performance Indicators by the KPI Institute.
- Certified Professional Trainer by the American University in Cairo.
- Certified Trainer by the Arab Council for Neuro-Linguistic Programming.
Program Statistics
- 1 Training Program
- +99 Registered Trainees
- Not Enrolled
- Program Cost: $400.00 USD
- Program Content: 33 Lessons
- Certification Exam for Program Completion
- Training Program Certificate